Partner with Upstream Vacations
Northwest Michigan’s premier cohosting team — founded by local owners who operate top 1% properties. We move the needle where it matters most: Hospitality, Revenue Management, and Marketing.
Hospitality
We treat every guest as our own — five-star communication, thoughtful touches, and a seamless experience that drives repeat bookings.
Revenue Management
Dynamic pricing, data-driven insights, and local expertise to ensure your property earns top dollar year-round.
Marketing
Professional photography, storytelling, and social presence that make your home stand out and book faster.
Meet the Founders
Lucas and Tyler are Michigan-based hosts with proven track records managing top-performing vacation rentals. We know what works — because we do it ourselves.
Lucas Miller - STR Strategist
Lucas is a seasoned real estate investor with experience dating back to 2008 and a focus on short-term rentals since 2022. He has owned and operated properties across multiple markets, including the Smoky Mountains and Northwest Michigan, where he’s developed a reputation for pairing design-forward hospitality with data-driven performance. In addition to managing his own portfolio, Lucas provides consulting and revenue management services for other hosts and investors, helping them maximize profitability and elevate the guest experience across diverse markets.
Tyler Kostich - Hospitality Expert
Tyler is a dedicated short-term rental investor and hospitality specialist who has focused exclusively on the Northwest Michigan market since 2022. With a strong background in business management, he brings an operational and guest-experience mindset to every property he touches. Tyler’s approach emphasizes thoughtful design, seamless communication, and five-star service—building stays that feel personal, memorable, and effortlessly managed. He continues to expand his footprint in the region while helping other owners elevate their operations and deliver hospitality that stands out in a crowded market.
Check out our Podcast!
Hosted by the team behind Upstream, The Peak Season Podcast is where hospitality, entrepreneurship, and real estate intersect. Each episode dives into the strategies that drive high-performing short-term rentals — from pricing and guest experience to design, marketing, and leadership. Whether you’re managing properties, growing an STR portfolio, or exploring what it takes to build a truly exceptional hospitality brand, you’ll find real conversations, practical insights, and lessons learned from the field. Tune in to level up your business and see what it really takes to thrive in the peak season — and beyond.
